The first step in developing an effective multi-platform publishing strategy is to understand exactly where your publishing business sits in today’s print-digital landscape – to plan the way forward you need to fix your starting point.
- Understand your portfolio across platforms
- Identify platform gaps against audience needs
- Highlight missed revenue opportunities
- Assess the “digital IQ” of publishing teams
- Integrate content planning and commissioning
- Streamline publishing workflows
We work with publishers to deliver a real-world, actionable review of your products, people and processes. We report on findings, but more importantly, make practical recommendations on how to set and meet future digital publishing objectives and protect legacy products and services.